Hoptimist Bunny White

Bouncy, wide awake and all set to hop about. The Bunny Hoptimist is irresistible – it’s cute, cheeky and completely innocent. The Hoptimist helps generate Easter spirit with joy and the fresh optimism of spring, but beware, it is cheeky enough to hide the delicious Easter eggs!

With a strong belief in the power of smiles, Gustav Ehrenreich founded his happy Hoptimist movement in the late 1960s. The aim was to create a figurine that would serve as a constant reminder to stay positive and optimistic. For although the 1960s are often referred to as the “Swinging Sixties”, the decade was marked by unrest. This made Ehrenreich’s design a welcome spreader of joy in an otherwise turbulent time.

Bimble and Bumble represent the very first Hoptimists designed by Ehrenreich: A girl with smiling eyes wearing a dress and an alert, inquisitive boy with a tuft on his head. Today, the happy Hoptimists are part of Danish design history and they spark joy all over the world. The figurines are available in four different sizes and in a wide range of colours that spread plenty of playfulness, cheer and happiness.

There is a Hoptimist for every occasion and every person.